Martin on why it’s not as much fun if you’re only ever winning (except in golf)

What a year 2016 has been! And yet I’ve learned so little.

Perhaps the lessons of the recent past will reveal themselves when I’m not panicking about the hundred things undone, the Christmas shopping unshopped, and the promised blog piece for Grace heretofore unwritten. It’s been a bumper year for Affirm Press and we’ve continued the huge expansion of recent years. Blahdy blah. But like every other publisher, we’re weighing up the what ifs – what if we’d recognised what the least successful ten books would be, and focused all our energy on the top ten instead? Why does it never […]